Jordan Wood

BSc (Hons) Product Design

I believe that smarter design is the foundation to more efficient and more enjoyable lifestyles. I also believe that design can be simple yet intelligent, which when achieved, can provide a seamless user-product interaction, increasing satisfaction and improving user performance. As a designer, I strive to help reduce the impact that we have on the planet, whilst aiding people to work efficiently and to the highest standard. I aim to have a logical approach to design in which I meet the needs of the user through problem-solving and considered user interactions. I enjoy designing with a purpose, challenging myself to produce well-rounded and practical solutions to everyday problems. Throughout the design process, I explore 2D and 3D concepts, seeking user feedback throughout the process to understand the exact needs of my target audience. I create functional 3D CAD models, and physical prototypes to develop an appreciation for the user-interaction with the product, and to develop the functional aspects of designs through electronic and mechanical systems. I adopt a user-centred design approach, placing the user at the epicentre of my designs, as I believe that a successful product is determined by how it meets the needs of the end-user.


Credaf mai dylunio mwy clyfar yw’r sail i ffyrdd o fyw mwy effeithlon a phleserus. Hefyd, credaf y gall dyluniad fod yn syml ond deallus, a thrwy hynny, gall gynnig cysylltiad di-dor rhwng y cynnyrch a’r defnyddiwr, mwy o foddhad a gwella perfformiad defnyddwyr. Fel dylunydd, rwy’n ymroi i helpu i leihau ein heffaith ar y blaned law yn llaw â helpu pobl i weithio’n effeithlon ac i’r safon uchaf. Ffordd resymegol o ddylunio yw’r nod, gan ddiwallu anghenion y defnyddiwr trwy ddatrys problemau a rhyngweithio’n ystyriol â’r defnyddwyr. Rwy’n mwynhau dylunio gyda phwrpas, gan herio fy hun i greu atebion cyflawn ac ymarferol i broblemau bob dydd. Gydol y broses ddylunio, rwy’n archwilio cysyniadau 2D a 3D, a gofyn am adborth defnyddwyr gydol y broses er mwyn deall union anghenion fy nghynulleidfa darged. Rwy’n creu modelau CAD 3D ymarferol, a phrototeipiau ffisegol er mwyn meithrin gwerthfawrogiad o gysylltiad defnyddiwr â’r cynnyrch, a datblygu agweddau ymarferol y cynlluniau trwy systemau electronig a mecanyddol. Rwy’n mabwysiadu dull dylunio sy’n canolbwyntio ar y defnyddiwr, gan roi’r defnyddiwr wrth galon fy nghynlluniau, gan fy mod yn cedu bod llwyddiant cynnyrch yn dibynnu ar sut mae’n diwallu anghenion y defnyddiwr terfynol.

The 3 Colour Variations of the EMBER Roller that I designed for my Major Project. The roller’s purpose is to reduce the rate of injuries in sport and is designed with this in mind. The profile, texture and functions all exist to achieve this.


Amrywiadau 3 Lliw y Rholer EMBER a ddyluniais ar gyfer fy Mhrosiect Mawr. Diben y rholer yw lleihau nifer yr anafiadau mewn chwaraeon ac mae wedi’i ddylunio â hynny mewn golwg. Mae’r proffil, y gwead a’r swyddogaeth i gyd yn bodoli er mwyn cyflawni hyn.

The Phone Attachment that I designed as part of my Minor Project brief, of aiding mobile phone users, who suffer from manual dexterity. I wanted to simplify the design to require as little strength and dexterity as possible to make the aid as easy to use as possible.


Mae’r Atodyn Ffôn a ddyluniais yn rhan o’m Prosiect Bach, i helpu defnyddwyr ffonau symudol sy’n ei chael hi’n anodd defnyddio’u dwylo. Roeddwn am symleiddio’r dyluniad fel y byddai angen cyn lleied o nerth a medrusrwydd â phosib i’r cymhorthyn gael bod mor hawdd â phosib i’w ddefnyddio.

From my Major Project this year, I designed the EMBER Roller to reduce the rate of sporting injuries. Within the foam roller, I designed an integrated targeted massage device that is used for more localised muscle pain. This was to provide an all-round recovery system within the profile of the foam roller.


Oddi ar fy Mhrosiect Mawr eleni, fe ddyluniais y Rholer EMBER i gael lleihau nifer yr anafiadau chwaraeon. O fewn y rholer ffôm, fe ddyluniais ddyfais tylino integredig targedig a ddefnyddir ar gyfer poen mwy lleol yn y cyhyrau. Roedd hyn er mwyn darparu system adfer gyffredinol o fewn proffil y rholer ffôm.

3 material variations of the mobile phone aid that I designed for sufferers of reduced manual dexterity. The primary concern was the functionality of the aid, however I also wanted to create a variety of attractive material options, to compliment the expensive look and feel of modern mobile phones.


3 amrywiad materol o’r cymhorthyn ffonau symudol a ddyluniais ar gyfer pobl sy’n llai medrus â’u dwylo. Y gofid mwyaf oedd pa mor ymarferol fyddai’r cymhorthyn, ond roeddwn am greu amrywiaeth o opsiynau deniadol o ddeunyddiau hefyd i gael ategu golwg a theimlad drud ffonau symudol modern.

Product Design Instagram

[instagram-feed user= csadproductdesign layout=carousel carouselrows=1 carouselarrows=true hovercolor=#00ff01 showheader=false followcolor=#111111 includewords=”#CSAD20″ order=”top showcaption=”false”]

Other Exhibitors:

Matthew Amesbury

Matthew Amesbury

Over the past three years at CSAD Product Design I have developed an endless number of skills as a designer. It highlighted the importance of design within the world and the way in which it can change lives for the better. Over the course of my time here, I have come...

Samuel Woods

Samuel Woods

I believe that as a designer I should always be thinking about how things can be improved and that almost nothing is ever perfect. We should always be thinking about how our designs can improve the lives of others, which is why I always bring this perspective to every...

Gareth Marshall

Gareth Marshall

When I was a child, I was fascinated by the designed world. Toys and remotes were taken apart to see the workings and I seldom left the house without my Gameboy or wearing my Jurassic Park G-shock. I aim to make attractive, engaging objects and services that inspire...

Anna Pritchard

Anna Pritchard

It is probably far to say this final year was not what I initially thought would happen, or had planned, however, this situation has allowed to me to adapt to unpredictable circumstances. My work this year has been focused on human centered and purposeful design,...

Ryan Vincent

Ryan Vincent

I believe creating and finding solutions to the world’s problems, demonstrates a passionate and motivated designer. Tackling new issues displays a focus for a more sustainable future in each part of the design process. The goal being to move forward and learn from the...

Lewis Fogg

Lewis Fogg

As a product designer I aim to develop solutions to tackle real world problems to improve the world we live in project by project. I have a passion of the details and since starting in CSAD my skills and knowledge have improved profoundly. Throughout my time at CSAD I...